Welcome to the mesmerizing marketing
podcast, where we take a deep dive
into the latest marketing trends,
tools, and tips, and provide you with
the top resources you need to thrive
and make your marketing mesmerizing.
And now here's your host Dimple Dang.
Welcome back to mesmerizing marketing
and I have to do this quick episode for
you guys because this is some really
fresh off the market news that you
guys are going to want to know about.
So the latest in AI news is that
open AI launches a platform for
the public to be able to make
their own version of chat GPT.
Oh my God, my mind is blown.
This is wow.
Like things are changing so quickly and
I always say this about AI, but this just
shows you like it's advancing so fast.
And I'm telling you guys, if you're
not getting on this AI bandwagon right
now, you're going to get left behind.
And if you are not sure how to
use it for your brand, for your
business, for your law firm.
Make sure you reach out to me because
I am coaching and consulting with
business owners and law firms on
how to incorporate AI into their
business and their law firm practices.
So let's talk about the breaking news.
All right, so OpenAI wants everyone to be
able to make their own version of ChatGPT.
All right, so this is literally like a
groundbreaking moment, right, for AI.
OpenAI's recent unveiling of the
customizable ChatGPT variants really
marks a monumental shift in how we
perceive and engage with AI technology.
So for this bold move that OpenAI made,
They're not just iterating that the
already successful chat GPT, you know,
they're really revolutionizing it and
they are democratizing AI customization
and opening new opportunities
for users and strategists alike.
So let's talk about the dawn of
GPT's personalized AI for every need.
So the heart of this transformation really
lies in what's going to be the GPT store.
An upcoming platform is going to
empower people that don't even have a
coding background to be able to tailor
AI to their distinct business needs.
Now, this isn't just an upgrade.
It's literally reimagining of the
entire user interface with AI.
It's offering a toolkit for
specialized GPT creations.
That are going to cater to nuanced
requirements, anything from corporate
tasks to creative endeavors.
Now, this is a question
I'm going to answer.
What does this really mean
for AI and chat GPT users?
For the end user, this means an
unparalleled level of personalization.
So imagine having a chat GPT that's
not just an assistant, but it's your
personal assistant that is ingrained
with the intricacies of your business.
Your creative process or your daily
schedule now, the implications are
huge and it goes from anything from
being more efficient and gaining
efficiency to corporate environments,
using it to have more creativity to.
Entrepreneurs and creatives
using it to have more creativity
in their personal projects.
I mean, the opportunities are endless.
Like, my mind is like, blowing right now.
Because I want to set one up,
because I've been waiting for
this day for a long, long time.
And it is here.
So it is one of those days,
it is to be celebrated.
So now, for me, for those of you
who know me, and maybe some of
you are new to the podcast, so
I'm a marketing and AI strategist.
So the potential here
is really, really huge.
It's a huge opportunity.
And there are strategic implications
for marketers and AI strategists.
So the bespoke nature of these
AI agents, it allows for hyper
targeted customer interactions.
Seamless integration into business
processes and the opportunity
to leapfrog competitors with AI
driven insights and automation.
Now, let's unpack the update
a little bit and tell you more
about it and what it means.
AI agents via the GPT store.
So custom GPTs will soon be
accessible and craters will
be compensated based on usage.
Then in terms of accessibility.
It's going to be available to ChatGPT Plus
subscribers and also enterprise customers.
So this means that if you have a
free ChatGPT account, you will not
be able to take advantage of creating
your own custom version of ChatGPT.
Now, enhanced control.
So that means beyond just
like the preset instructions.
These AI agents can offer tailored
experiences, and that's huge, right?
I mean, my mind is blowing where I'm
thinking, Wow, I can create, like,
custom chat GPTs for every law firm out
there, for every business, and help them.
Take things to the next level in terms
of having a chat GPT that is skilled
and trained on their practice, their
business, what they do, so that it
really gives back a customized response
that's actually relevant, and that's
intelligent, and that is captivating.
The other thing is enhanced control.
So beyond just having preset
instructions, these AI agents are
going to offer tailored experiences.
And that's really, really cool.
Then the integration capabilities.
So, with web browsing, Dolly, and
then code interpretation tools,
the possibilities are expansive.
And then let's talk about
data and action integration.
This will allow people to embed custom
data and connect to external services
for a truly integrated AI experience.
And then let's discuss the ethical and
competitive horizon, because there's
always, you know, the ethics of AI, right?
So basically, OpenAI's ethical
guardrails against misuse.
And it underscores a commitment
to responsible AI development.
And then, in this competitive arena, this
change also positions OpenAI distinctively
against competitors, like Character.
ai and Meta, because it's
really emphasizing utility
with a flair for customization.
And then, let's talk about what's
happening in terms of AI turning
into a super intelligence.
Beyond just the immediate benefits,
OpenAI's endgame is very clear.
This is a stepping stone towards their
vision of an AI superintelligence.
And for people who are strategists and
AI strategists, this really signals a
future where AI's role in decision making
and creativity and problem solving will
be as natural as turning to a colleague.
So I'm telling you guys I keep up
with this stuff when I research.
I am not going to be surprised if the
intelligence of AI is going to surpass
that of humans and it's going to
happen way sooner than you guys think.
So basically, we've been talking about
how OpenAI launched their own platform
available to the public to be able to
make their own version of Chat GPT.
So this is really a game changer and
not just Technologically, but also
conceptually, because it really reshapes
how we interact with AI and opens
doors for both industry experts to
craft AI solutions, and then also just
normal people who are using it that
are really unique, that are going to be
customized, that are going to address
the challenges that they face and the
solutions that they're looking for.
So for people that are in
marketing and AI strategy.
This is really the dawn of a new era,
and it's one where personalization,
efficiency, and strategic AI
deployment can really redefine the
very essence of being competitive.
So, I hope you guys enjoyed this.
I hope you guys checked it out.
If you're not using ChatGPT
yet, definitely go try it out.
It is free, but like I said, for
the upgrades, like we talked about
today, it's definitely a paid feature.
And if you need help with your marketing
strategy or how to incorporate AI
into your law firm practice or your
business or anything that you do day
to day in order to be more efficient,
to grow your business, to make more
money, make sure you reach out to me.
My information is going to be in the show
notes and you can go to my website or
fill out the form to get in touch with me.
My mesmerizing marketing tribe.
If you enjoyed this episode, do me a
favor, share it out to your community
and I'll see you guys next time.
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